The Label Collective | Best Marketing Experts in Austin

The Label Collective is an award-winning, 100% women-owned brand and creative agency founded in Austin in 2012 by creative partners Erin Pitts and Kristin Waddington. From its office on Burnet Road, the team helps companies navigate growth and change, from young ventures to established firms planning a brand refresh. Its core services are brand strategy, which defines the perspective a company can authentically own; brand management systems that keep a brand consistent as markets shift; visual identity design; and creative services that turn complex offerings into clear, engaging messages. Through trusted partners, the agency can also add marketing strategy and operations, front-end development, video and motion graphics, event production, paid and social ad management, and SEO/SEM. Over more than a decade, it has completed over 3,000 projects for more than 140 clients.